Krungsri shares insights on the future of Thai business opportunities in ASEAN amidst the digital age with Krungsri Business Forum 2022: What’s Next for Thailand?

10 February 2022

Bangkok (10 February 2022) – Krungsri (Bank of Ayudhya PCL) moved forward on commercial enhancement for sustainable growth with a major online seminar, Krungsri Business Forum 2022: What’s Next for Thailand? The seminar featured the topic of the future of Thai business in ASEAN in this digital era and was held exclusively for Krungsri’s commercial customers; SME customers, corporate customers and JPC/MNC customers. In the seminar, the guest speakers who are top executives from leading organizations in Thailand shared updates on megatrends in businesses, along with ASEAN expansion concept and strategy for Thai businesses. The online seminar took place on Thursday 10th February 2022.

Mr. Seiichiro Akita, Krungsri President and Chief Executive Officer gave an opening remark and presented Krungsri’ s readiness to drive the growth of business partners in ASEAN. “The Covid-19 pandemic has caused economic recession in many parts of the world. However, on the other hand, it has also accelerated the growth of many preexisting megatrends that open doors for businesses, in particular, regional commerce and investment, exponential growth of digital and sustainable business. These changes are considered challenges for businesses to keep up with. As for Krungsri, we have announced our aspiration to be the preferred Thai Bank connecting customers’ needs across ASEAN and we have synergized with MUFG and partner banks to strengthen our ASEAN capabilities, making Krungsri become the bank with the most comprehensive footprint in ASEAN. On the digital side, we have been investing in financial technologies to make cross-border transaction more convenient and faster with blockchain and next level API. These do not only elevate customers’ experience, they also reinforce Krungsri's position as one of the digitally advanced financial institutions in the region, making Krungsri ready to help commercial customers grow the business. ESG is also an area that Krungsri ranks number one with 29% market share. We continue to develop financial products related to ESG with our determination to promote sustainability as it is every business next vital move, both at the national and regional level.” said Mr. Akita.

Honorable guest speakers from different industries include Mr. Roongrote Rangsiyopash, President & CEO, SCG who shared his view on digital transformation and sustainability in businesses; why these two global megatrends were challenges, and at the same time, became growth opportunities for Thai businesses in ASEAN. He also gave his insightful advice for Thai corporates wishing to expand at a regional level. Mr. Aswin Techajareonvikul, Chief Executive Officer & President of Berlie Jucker Public Company Limited and Big C Supercenter Public Company Limited, also shared the success lesson on how BJC Big C Group expanded to ASEAN and analyzed the market opportunities for Thai businesses along with trends that would change the world. Mr. Yuthasak Supasorn, Governor for Tourism Authority of Thailand gave his speech on digital tourism and how to create sustainability in Thai tourism.

From Krungsri’s side, Mr. Sayam Prasitsirigul, Krungsri Chief Information and Digital Officer, joined as the special guest lecturer sharing the updates on the future financial technologies that would disrupt the global financial system and change the business practices. He also gave his analysis on advancement of financial technologies or Fintech that would result in financial integration. Lastly, Dr. Somprawin Manprasert, Krungsri Head of Research Division and Chief Economist, unveiled the future trends that businesses should adapt themselves to, in order to keep up with opportunities stemmed from the disruption in the global supply chain.

This virtual seminar is a part of virtual seminar series for Krungsri’s commercial customers, to help enhance the business potential of customers for sustainable growth through ongoing seminars. These seminars are aimed to share knowledge and insights from leading experts, to inspire, and leverage business opportunities of Krungsri’s customers. This virtual seminar is also available for viewing at Krungsri Business Empowerment Facebook
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