5 June 2025
Bangkok (5 June 2025) –
Krungsri (Bank of Ayudhya PCL) is actively promoting eco-friendly living through a special marketing activity for World Environment Day under the concept
“GO Sustainable with krungsri”. The Bank invites the public to enjoy free rides on 100% electric tuk-tuks operated by MuvMi along the Ploenchit–Chidlom–Witthayu route throughout the day. In addition, Krungsri is offering exclusive discounts on electric tuk-tuk rides to underscore its commitment to sustainability. This initiative supports customers and society in transitioning towards environmentally friendly lifestyles and business practices.
Ms. Mingkwan Pattanawong, Krungsri Executive Vice President, Head of Corporate Branding and Marketing Division, stated, “Krungsri is deeply committed to advancing sustainability across all aspects of society. We understand that significant change begins with small steps taken by individuals. Building on the concept
“GO Sustainable with krungsri,” announced previously, Krungsri is launching a special marketing activity in celebration of World Environment Day this year. This activity encourages environmentally friendly mobility by offering the public free access to 100% electric tuk-tuks operated by MuvMi along the Ploenchit–Chidlom–Witthayu route throughout the day. Additionally, special discounts are provided to encourage wider use. By facilitating convenient and eco-friendly urban movement, this initiative contributes to reducing air and noise pollution. It marks an important step towards creating positive environmental and quality-of-life impacts, aligning with global sustainability trends and the growing consumer commitment to social and environmental responsibility.
The 100% electric tuk-tuk service (MuvMi) will be offered free of charge all day on June 5, 2025, in celebration of World Environment Day. This offer applies to vehicles operating on the Ploenchit–Chidlom–Witthayu route that display the Krungsri logo. Additionally, Krungsri is providing an exclusive discount of THB 50 per ride (limited quantity) for electric tuk-tuk bookings made via the MuvMi app. Users can redeem the discount code through the krungsri app from 15 June to 31 August 2025.
“We firmly believe that the transition to a sustainable society cannot be achieved by any single individual alone; it requires collaboration across all sectors. This marketing campaign, under the concept
‘GO Sustainable with Krungsri,’ reflects Krungsri’s commitment not only to providing quality financial services that ‘Make Life Simple’ but also to actively contributing to building a better society. The journey begins with each of us, united in building a truly sustainable future,” Ms. Mingkwan concluded.
