Mr. Noriaki Goto (center), Krungsri President and Chief Executive Officer, and Mr. Pornsanong Tuchinda (3
rd right), Krungsri Head of Commercial Banking, welcomed Professor Chan Kim (3
rd left), Professor of Strategy and Management at INSEAD, and co-director of the INSEAD Blue Ocean Strategy Institute, and Dr. Santitarn Sathirathai (2
nd left), Group Chief Economist of Sea Limited, as the guest speakers at “Krungsri Business Forum 2018: Blue Ocean Shift: New Approaches in Digital Economy” seminar organized for over 700 Krungsri business customers. The seminar provided insights about Blue Ocean Shift strategy and fading boundaries in the Digital economy. The event was recently held at Centara Grand & Bangkok Convention Centre at Central World Bangkok.